The Eram Group comprises ten brands in the clothing, footwear, and accessories sectors. From design to distribution and production, they mobilize all their energy, intelligence, and expertise to create a world that is more respectful of people and their environment.
ERAM
Here I Am. Eram.
The group’s eponymous brand, a historic player in fashion rooted in the street and everyday life.
With nearly 140 stores located in shopping malls and city centers, Eram has established itself as a must-visit shopping destination.
Accessible, inspiring, and always in tune with the times, the brand embodies the perfect balance between bold style and affordable prices. With a unifying heritage and a history that speaks to all generations, it continues to bring people together around fashion designed for everyday wear, with a concrete commitment to a more responsible approach—without ever losing sight of the essential: the pleasure of wearing comfortable shoes.
BOCAGE
Free. Bold. Sustainable.
A bold and responsible fashion brand, Bocage designs collections that are at the heart of current trends, without ever compromising on comfort and well-being. Stylish and socially conscious men will also find revisited essentials for every moment of life.
A French shoemaker since 1966, Bocage is one of the few brands to have retained a shoe manufacturing plant in France, in the Maine-et-Loire region.
THE BRAND COMBINES DESIRABILITY WITH SUSTAINABLE FASHION BY MANUFACTURING MAINLY IN EUROPE, WITH 30% OF ITS PRODUCTION IN FRANCE.
MELLOW YELLOW
Mellow Yellow draws its strength from its collections: bold and imbued with expertise.
With unparalleled expertise and an awareness of current issues, Mellow Yellow develops shoes that reflect an entire generation, taking an eco-responsible approach with bold designs that are built to last.
The brand, created in 2003 and whose first store opened in 2004, joined the Eram group in 2013 and has drawn on its expertise and know-how to develop its network. Today, the Mellow Yellow network includes around twenty stores throughout France. The brand is also present in department stores such as Galeries Lafayette.
Mellow Yellow designs are given special attention to ensure that quality is the top priority. The care taken with materials, strong creative choices, color selection, and recognized expertise are all factors that have, over time, established the brand as a quality footwear manufacturer.
99% OF THE SHOES ARE MADE OF LEATHER FOR PREMIUM QUALITY AND LONGER LIFESPAN, AND ARE MANUFACTURED IN THE MEDITERRANEAN BASIN (ITALY, SPAIN, PORTUGAL, MOROCCO, AND TUNISIA) IN SMALL PRODUCTION WORKSHOPS.
TBS
Creating adventures that stand the test of time
TBS didn’t wait for eco-responsibility to become fashionable before taking action. Since 1978, TBS has been designing sustainable clothing and accessories inspired by the sea. The brand transcends trends with creativity and simplicity, dressing its customers in outfits that last and can be passed on.
TBS aims to offer a unique and timeless approach to fashion, setting new standards that place customer comfort, quality, and technical expertise at the heart of its innovations. TBS and its teams are proud to be the link between the sea and the city, sharing their love of the coast by creating comfortable clothing and footwear that respects women, men, and their environment.
TBS is deeply committed to preserving French manufacturing, promoting local expertise, and protecting jobs. It does this by manufacturing its line of walking shoes in Montjean-sur-Loire and collaborating with a production unit near its headquarters.
62% OF TBS SHOES AND 30% OF TBS CLOTHING ARE ECO-DESIGNED
“We strive to reduce our impact on both society and the environment. We are adapting our ecosystem and constantly evolving the way we design, manufacture, and market our products.” — Franck Cardin, Footwear Collections Manager
MONTLIMART
Men’s clothing, conscious and responsible
Founded in 2017 by Charlotte and Juliette Biotteau, Montlimart was born out of a desire to offer a high-quality, conscious, and responsible men’s wardrobe.
The Montlimart wardrobe consists of clothing, accessories, and shoes made from more virtuous and certified materials.
The pieces are manufactured in partner workshops selected for their beautiful craftsmanship and proximity, always less than 2,000 km from the headquarters.
TODAY, MORE THAN 80% OF THE PRODUCTS ARE DESIGNED IN FRANCE.
And since its creation, the brand has been financing the construction of beehives with a beekeeper in Nantes in order to preserve ecosystems. For each order placed, 100 bees are sponsored.
Montlimart has thus obtained the status of Mission-Driven Company, which commits it to continuously working to limit the impact of fashion on biodiversity. Since 2023, the brand has been B Corp certified, a label that attests to its commitment to meeting the most rigorous environmental and social standards.
Authenticity, respect, transparency, and common sense are at the heart of everything it does.
SESSILE
Repairable, recyclable, made in France
Launched in late 2019, Sessile, the brand of eco-designed sneakers made in France that are repairable and recyclable, is the result of a successful intrapreneurial project. Sessile sneakers are made entirely in the La Manufacture workshop in Montjean-sur-Loire, in the Maine-et-Loire department.
Sessile is based on sustainable specifications founded on five pillars—raw materials, manufacturing, distribution, use, and end of life—designed to extend the life of the models, which can be repaired industrially.
And what about the carbon footprint? Sessile has a carbon footprint of 2.2 kg of CO2 eq. after repair and 1.7 kg of CO2 eq. after recycling, compared to an average of 13 kg of CO2 eq. for a sneaker manufactured in Asia.
“It’s a new vision of brand responsibility, beyond the creation of a fashion item, since we consider its end of life from the moment it is created.”
— Jean-Olivier Michaux, Brand Director, Sessile and La Manufacture
GÉMO
Gémo, tailored for family life
Founded by the Eram Group in 1991, Gémo has established itself as a key player in affordable fashion, offering shoes and clothing for the whole family.
With 420 stores throughout France and internationally, Gémo makes everyday life easier for families thanks to its range of products and services dedicated to every moment of life.
More than just a brand, Gémo is a retailer where work goes hand in hand with success, personal fulfillment, and professional development.
Each employee contributes to Gémo’s goal of becoming the favorite brand of today’s families.
6th RETAILER IN THE PERSONAL EQUIPMENT MARKET
420 STORES IN FRANCE AND INTERNATIONALLY
GÉMO CLOTHES 1 IN 5 FRENCH PEOPLE
DRESCO
Dresco, creating shoes for the whole family since 1971
Since 1971, Dresco has been distributing shoes for brands under license. Committed to eco-design, Dresco strives to improve the traceability of its products and components and reduce their environmental footprint.
A family-owned company on a human scale, DRESCO’s strength lies in the professional expertise of its employees. Passionate about their work, they are committed to reinterpreting trends and placing the customer at the center of their thinking in order to develop turnkey solutions tailored to their needs. From creation to distribution, DRESCO is committed to shaping the commercial successes of tomorrow.
- 5 brands: Les Tropeziennes by M.Belarbi, Kaporal, Roadsign, Terre de Marins, French Disorder
- 1,800 partner outlets in France and internationally
PARADE
Parade Protection, committed to your safety since 1978
A proud French brand, Parade is the result of more than 40 years of expertise in protecting people. Since 1978, the brand has established itself as a major player in the Personal Protective Equipment (PPE) market, manufacturing ergonomic, comfortable, and stylish safety shoes and workwear.
PARADE PROTECTS MEN AND WOMEN WITH ONE MOTTO: “OUR EQUIPMENT SHOULD ADAPT TO YOU, NOT THE OTHER WAY AROUND.”
Parade is also committed to contributing to the vitality of its region by manufacturing 40% of the soles for its safety shoes in France at its factory in Montjean-sur-Loire. Each product developed by Parade at its offices in Maine-et-Loire is the subject of targeted studies and numerous meetings with professionals in the relevant field. Thanks to this approach, Parade ensures that the product meets the specific needs and constraints of end users.
PROBOX
Your partner in professional clothing
A B2B brand designed to meet the needs of companies looking for reliable, durable, and affordable solutions.
Its mission: to offer a complete range of clothing, shoes, and accessories tailored to each profession, while providing personalized support from the quote request to delivery.
PROBOX is above all a committed team with recognized expertise and a desire to simplify the management of professional equipment. It combines quality, comfort, and durability and aims to offer solutions that simplify the management of professional equipment while enhancing the image of teams.
Why choose PROBOX:
- Its accessible and sustainable offering,
- Its expertise, with a ready-to-wear wardrobe designed for its customers,
- Its support for professionals.
